Cannes / Vienna - At MIPCOM in Cannes (France), the content sales team of ORF-Enterprise, completed a successful tour de force. During the four days of the market, highlights from ORF's most recent line-up were selected by decision makers from all over the globe.
Right at the beginning of the MIPCOM, ORF-Enterprise welcomed members from the industry to the traditional "ORF Apéro" evening event. At the invitation of Eva Schindlauer, Commercial Director of ORF, and ORF Program Director Stefanie Groiss-Horowitz, the guests were given exclusive insights into the new series "School of Champions", which will premiere in early 2024. The very first clips from the event series "Kafka", created by David Schalko and Daniel Kehlmann, also caused a stir. The ARD/ORF tentpole series is scheduled to be aired in summer 2024. The showcase also included brand-new ORF "Universum" nature and history documentaries.
"ORF-Enterprise is proud to serve as reliable content supplier to partners worldwide. In addition to ORF's 'Universum' documentaries, fictional ORF originals also enjoy an outstanding reputation. High-quality, public service ORF content helps our long-term partners diversify their programming. This differentiation through uniquely premium content is an essential asset in a competitive market," Oliver Böhm, Managing Director of ORF-Enterprise, is convinced.
"We are very pleased with the high demand across all genres. Thanks to the year-long partnerships with broadcasters and platforms from all over the world, ORF-Enterprise continues its commitment to serve as a one-stop-shop for high quality content with an extensive catalog. While blue-chip factual content has always been a pillar of our repertoire, the fictional ORF Originals have proven to be a guaranteeing factor for best ratings from audiences around the globe," sums up Armin Luttenberger, Head of Content Sales International at ORF-Enterprise.
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